Architecture and Design – Experience

Experience overview

Discover the beating heart of contemporary design and modern architecture in Milan, Italy’s vibrant capital of style. A city reborn from the ruins of World War II, Milan evolved into a cutting-edge hub of innovation, developing its own unique “Stile Milano” through the visionary work of architects like Giuseppe Terragni, Gio Ponti, and Aldo Rossi. Today, Milan continues to push boundaries with urban experiments and groundbreaking designs that captivate the world.

Begin your journey with Italy Charme, delving into the transformative urban projects that define the city’s modern identity. Marvel at the Vertical Forest in Porta Nuova and explore City Life’s avant-garde structures. Discover cultural landmarks like Fondazione Prada, Bocconi University, and the Museum of Cultures (Mudec), where industrial heritage meets contemporary artistry in revitalized spaces.

Relax in accommodations chosen from Milan’s finest, offering unparalleled luxury and style. Indulge in an exclusive spa experience surrounded by the elegance of iconic names like Armani and Prada. As the sun sets, enjoy an aperitivo on a rooftop overlooking the magnificent Duomo, its white arches glowing in golden light, while sipping a cocktail crafted just for you. End the evening immersed in Milan’s vibrant nightlife and culinary scene, where creativity flows as freely as fine wine.

Italy Charme ensures every moment of your Milan adventure is seamless and extraordinary. Tailored to your interests, this experience combines innovation, elegance, and the unmistakable essence of Milan—where modern design and timeless charm converge.

Experience information